California

SEARCH ENGINE OPTIMIZATION (SEO)

Obtain Higher Natural Rankings in the Search Engines

We can help your web site grow and become "noticed" on the Internet. We will work with you at your pace, helping you understand what we are doing, and let you have "control" of your web site. Now that the company web site has become the hub of marketing you will get a high return on your SEO marketing investment.

KEY BENEFITS

• Professional Personal Consultant
• Higher Search Engine Natural Ranking Results Quickly
• Minimal Investment with a high ROI (return on investemnt)
• Updates and Changes to your Web Site for Results
• Addition of the "Google Sitemaps" program
  • Better Google crawl coverage and fresher search results to help people find more of your web pages.
  • A smarter crawl because you can tell Google when a page was last modified or how frequently your page changes.
  • Detailed reports to learn more about how Google directs traffic to your site and how the Googlebot sees your pages.

1. Up to 85% of searchers ignore "paid" listings
2. More than 8 out of 10 Internet users use search engines to find the products or services they want to purchase.
3. 63% of the top natural listings get clíck throughs
4. Natural (organic) search results convert 30% higher than PPC (pay per click)

Search engine optimization is the process of promoting a business online to achieve better Natural (Organic) Search Engine rankings (free listings) for relevant, targeted keyphrases and it refers to optimizing the html and content of a website for both search engines and visitors in order to attain higher SERPs (Search Engine Result Pages) and PageRank™ than competing web sites. Search engine optimization will increase qualified traffic and generate more customer enquiries from the higher traffic. 81% of all traffic comes from search engines. Search Engine Optimization (SEO) isn't the end-all-be-all. You have to have a well rounded, smart, long term marketing plan for your web site that includes certain basics for you to rise in the natural rankings. Have realistic expectations and look at your Web marketing plan as a long term effort.

Marketing and Search Engine Optimization go hand in hand for getting new clients. You must get them to your web site and once they are there you must tell them what you do, why you are different and better than your competition, and why they should go with you.

The root of all success in search engine marketing begins with "keywords". Period. Get them wrong and virtually everything about your online endeavor will fail. Only by targeting the right keywords can you expect to ride that exhilarating magic carpet to online prosperity.

Having the best looking site won't give your business any benefit if it can't be found. Registering your URL with all the major search engines won't give your pages a decent shot at appearing on the coveted "page one" of the search engine results unless it is backed up with a targeted search engine optimization and linking campaign.

Before you register in the Search Engines...

We go through your HTML pages and "optimize" what will get you indexed properly in the Search Engines. We adjust the components that the Search Engines are looking for such as keyword density, links, frequency and proximity in the body text. Words in and around links, body text content, headlines, page titles and much more. Your pages should be "optimized" for consumers. When consumers find what they want they are not tempted to leave for other things. Instead, the site is more "sticky" - our strategic optimization solution boost the site's viewing time and generate increased levels of Web traffic, targeted advertising revenue, and e-commerce dollars.

Sample of Web Sites we have done SEO work for:

• Bi-Mar Pomeranian Puppies & Dogs For Sale
• Lawman Badge Company
• Morrison's Rogue River Lodge Merlin Oregon
• Whitewater Challengers Lehigh River Pennsylvania
• Tight Lines Fishing and Rafting Oregon and Idaho
• Clay Hill Lodge Rogue River Oregon
• Wilderness Aware in Colorado and Arizona
• Four Corners Rafting in Colorado
• Destination Wilderness
• Destination Wilderness of Idaho
• Diamond River Adventures
• Arkansas Valley Adventures in Colorado
• American Whitewater Expeditions - California Rafting
• American Whitewater Expeditions Group Rafting
• Earth Trek Expeditions
• The River Company - 1 day rafting in Idaho
• Rogue Wilderness - whitewater rafting & fishing in Oregon
• Pesca Mexicana Fly Fishing
• Rogue Excursions in Oregon
• Global Descents
• Outdoor Trips Information
• The Outdoor Guide
• Outdoor Trips Business
• Naylor Audio Productions
• Bartelt Education Center
• Dave The Dog Trainer
• Doggie Do Right - Dog Training in Chicago
• Better Dog Training
• ComSites West
• Construction Partner
• TLCK9Academy National Dog Training
• Earle & Reimer Probate Law Attorney
• Buker Incorporated - Management Training, Education & Consulting
• Buglin' Heights Drafting & Design Oregon
• Northwest Outfitters in Maine
• GetWell Natural Herval Remedies
• DIG Music

These sites would be happy to discuss work I did for them...

Guarantees are worthless in search engine positioning because outcomes are always unpredictable and algorithms are ever changing. New submissions are always being added to databases, changing rankings continuously. Bottom line: technicians simply cannot control search engines. There is no Guarantee of placement or the time it will take to get listed. Most Search Engines take 1 to 6 weeks, some longer. Search engine positioning requires trial and error, and success is ephemeral. Today's top listings will change tomorrow; sometimes, listings change on an hourly basis. Maintaining positioning requires constant monitoring and tweaking. It can't be guaranteed, and results aren't permanent once achieved. New algorithms are being introduced to factor site traffic into the formula for ranking.

PageRank™ Explained by Google: PageRank™ relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important." Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query. So, Google combines PageRank™ with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query.

Random search is the most popular method used by people searching for information on the Internet. According to the latest data at Forrester Research Inc., "as many as 85 percent of consumers begin their Web sessions at a search engine. 95% of all searches are done on Google, MSN, Yahoo and to a lesser degree AOL." The Web is growing at a phenomenal rate - in terms of the number of users, the level of e-commerce, and especially the volume of information and Web pages. However, as the Web continues to scale, navigating through the Web's vast collection of information becomes more challenging. Current search engines face an impossible task - spider the entire World Wide Web and search it well. Search Engines are consolidating, to do this they are partnering in new ways to compete and stay alive. New Search Engine technology is improving your results, combating spam and taking your money........

You don't need me to submit your site to the search engines. Use pay inclusion for the fastest results! You'll get your site in the indices much faster, and the benefits are great. You don't have to submit every single page through pay inclusion -- just the most important pages of your site. Then, you never have to submit those pages again, as long as you continue using pay inclusion. Once you begin a link building campaign, your site will be picked up by the other spiders for the engines and indexed that way as well as through links pointing to your site. I let Google find my pages itself through links.

We can do free search engine indexing for companies and also offer targeted linking and directory submissions. These services will provide you with confidence you are doing what is necessary to index your web site in the major search engines. We will manually submit your site to 20 search engines that have the highest searches.

Our technicians keep up with the latest information and changes and apply these changes in order to optimize the search criteria for the placement of your web site in the most popular search engines. Manual submissions generate better placement for your site. Manual submissions are better than automated services or software.

Call for a quote 530-755-2288

There are additional charges to be registered in certain search engines such as Yahoo (US $299.00 non-refundable - 7 day guarantee)

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